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Howies

I seem to be the only person I know that hadn't heard of Howies. This clothing brand was recently named one of Britain's coolest brands by Superbrands.

Founded in 1995 by a couple of skaters and outdoor sports lovers, Howies never try to be 'cool', just good, honsest and thought provoking.

Their website is one of the best around and the clothes are right up there too.

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