Sony have organised Pret-a-PSP, a fashion show to promote the latest accessories for the PSP from the likes of Fendi, Calvin Klein, Tommy Hilfiger and Anna Sui.

This is yet another example of the ever narrowing gap between technology and fashion. With fashion trying to grab hold of the new opportunities that mass technologies such as the PSP and iPod represent, whilst the tech companies piggy back on the traditional allure of the fashion brands to reaach a wider audience and gain greater social acceptance.
Tags: Fashion, PSP