Micro Persuasion's 10 Trends
Blogging and PR guru, Steve Rubel, has posted a great little feature on the top 10 trends for the next ten years. Basically Steve wanted to work out what was next now that blogging and podcasting has hit the mainstream.
Steve picks up on 'the long tail' , basically big companies will increasingly make their money not from the 'bestsellers' but from the product variety. In addition Steve acknowledges trust marketing whereby people listen to specific opinion formers and block out everyone else.
As ever most of the catalysts for these trends are already amongst us in the shape of PVRs, RSS, folksomomy, ebay etc. However, it's great that Steve is flagging them up.